What You Need To Know About SvedkaThe top-selling imported vodka in the USA is also one of the youngest big brands around.
Quick Facts About Svedka:
- Produced By Constellation Brands
- Produced In: Sweden
- Type: Vodka
- Sales: 4.1 million 9-liter cases
Svedka In Depth
Though owned by Constellation Brands, Svedka is manufactured by Lantmännen, an agricultural co-op of 42,000 Swedish farmers.
Systembolaget, a chain of liquor stores owned by the Swedish government, is the only retail store that can sell hard alcohol in the country. It does not carry Svedka.
Americans drink 90% of the 4.1 million cases produced each year.
Svedka has only been around since 1998, but quickly saw record-setting growth, largely due to its decision to market itself as fun and sleek—instead of historic and traditional.
In 2016, Svedka surpassed Absolut at the top-selling imported vodka in the United States (Smirnoff far outsells both, but the Smirnoff we drink is actually made in the USA).