Longform

Being A Somm Is About Service, Not Stardom

Being A Somm Is About Service, Not Stardom

Brahm Callahan is used to being the most knowledgeable wine professional in the room. Thirty-two years old with a face that looks 10 years younger, Callahan is one of only 149 Master Sommeliers in the United States. That’s fewer American Master Sommeliers than American Nobel Prize laureates, fewer American Master Sommeliers than people who were […]

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Is America Ready for an Alcohol Museum?

Is America Ready for an Alcohol Museum?

Imagine 50,000 square feet of museum space dedicated solely to beer in the heart of Pittsburgh, one of the nation’s burgeoning food cities. Each visitor takes a short quiz on a tablet, and their answers guide them through a personalized, interactive series of exhibits that tell the 10,000-year-old tale of beer. At the end, a […]

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We Spoke To Jonathan Goldsmith, He’s Still The Most Interesting Man In The World

We Spoke To Jonathan Goldsmith, He’s Still The Most Interesting Man In The World

Jonathan Goldsmith isn’t done being the most interesting man in the world. While the internet feverishly reacted to Dos Equis’ new, official, “Most Interesting Man in the World,” Goldsmith, who held the role from 2006 to 2016, was in California playing chess with Manny Pacquiao. For two hours. Goldsmith, who will be 78 at the […]

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Bored Brewers Turn To Ancient History For New Brews

Bored Brewers Turn To Ancient History For New Brews

Creativity is inseparable from the past. The cardigan’s short-term revival as fashionable outerwear, reboots of Star Trek and Star Wars, and Michelin-starred chefs being inspired by recipes from their grandmothers’ kitchens; all of these moments highlight the time-tested theory that if something was once cool, it’ll probably catch a second wind sooner or later. Beer […]

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