Famed film producer and winemaker Francis Ford Coppola has announced his next (ad)venture: his own cannabis brand, the Sána Company.
The “cannabis lifestyle brand,” as Sána describes itself, will debut with a limited-edition collection of three cannabis strains. The offerings will be encased in tin canisters shaped like 375-milliliter wine bottles, each filled with three grams of cannabis, a glass pipe, and rolling papers.
This toke is no joke: The 2018 Grower’s Series is described much in the way of a fine wine collection, with each strain reflecting its Humboldt County, Calif. microclimate. A sativa-dominant strain cultivated in a warm climate at Tan Oak Farms (elevation 1,700 feet) is “uplifting and creative,” while an indica-dominant strain from Benbow Farm (elevation 600 feet) “relaxes the body and mind.” In between is a hybrid grown at cooler temperatures at Salmon Creek Farm (elevation 2,400 feet), promoting “enhanced mood and focus,” according to a press release.
Coppola, a six-time Academy Award-winning director and entrepreneur with more than 40 years of experience in the wine business, says, “Wine and cannabis are two ancient and bounteous gifts of Mother Nature, linked by great care, terroir and temperateness. Expertise making one applies to the other.”
He got his company name from Sanskrit texts which refer to marijuana, among other words, as “sána,” a derivation of the Latin “canna” and “cannabis.”
The 100-percent-organic, sun-grown flowers are cultivated via sustainable farming by growers Johnny Deim and Brett Todoroff of the Humboldt Brothers.
The Grower’s Series by Francis Ford Coppola is available in Northern California via CaliChill.com and at select dispensaries.