Just in time for spring, Crown Royal has announced the launch of a new ready-to-drink canned whisky cocktail line, which comes in three flavors: Washington Apple, Peach Tea, and classic Whisky & Cola.
It seems Crown Royal has caught wind of the ever-growing consumer interest in canned cocktails, a trend that gained a lot of traction during the pandemic. According to Nicky Heckles, vice president of Crown Royal, the new line is the company’s response to “the real desire for drinkers to enjoy the cocktails they’ve always loved at the bar” at home.
The canned cocktails, which arrive at 7 percent ABV, will retail at $14.99 for a single-flavor four-pack. Those who prefer to sample the new concoction before committing can pick up single cans for $3.99.
When you can’t go to the bar, might as well let the bar come to you.