Emma Schmitz

Why Is No One Marketing Craft Beer to Women?

Why Is No One Marketing Craft Beer to Women?

Craft beers have a penchant for colorful names, and it’s no secret that sometimes, those names go too far. Take, for instance, Flying Dog’s ”Raging Bitch” IPA, or Clown Shoes’ ”Tramp Stamp” Belgian IPA. Both men and women have called out craft brewing’s immature sense of humor on the internet. But within the industry, there […]

Continue Reading

Tags: ,

Is Craft Beer Still Too White?

Is Craft Beer Still Too White?

On the website Stuff White People Like, ”Microbreweries” clocks in at No. 23. In this 2013 NPR article, food historian Frederick Douglas Opie explains that craft beer is like a lot of things in the food industry, which, “as they grow popular, become very hip, yuppie, and white.” The title of a Thrillist article from 2015 reads, […]

Continue Reading

Tags: ,