U2’s Bono is the Latest Celebrity to Get Into the Whiskey Business

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U2’s Bono is the Latest Celebrity to Get Into the Whiskey Business

Photo Credit: Frederic Legrand - COMEO / Shutterstock.com

Irish whiskey is fixed in the celebrity spotlight this week. First came Monday’s news of Conor McGregor launching his Proper No. Twelve Irish Whiskey brand. Now, U2 frontman Bono is also sinking money into the spirit, as one of the named investors in a new Irish distillery.

As reported by the Irish Times, the proposed €50 million ($58.5 million) distillery is being developed by Irish property investor and businessman Paddy McKillen, in County Kildare, Ireland.

Plans for the distillery include the redevelopment of 200-year-old Ballykelly Mill, which will house an artisan distillery, tasting rooms, a visitor center, and exhibition spaces.

Speaking to the Irish Times, McKillen said, “We’re restoring a beautiful 200-year-old mill and reviving Monasterevin’s rich heritage in producing the finest whiskey going right back to the 18th century.”

McKillen has previous alcohol industry experience. He recently developed France’s largest biodynamic vineyard at Château la Coste in Provence. Bono, meanwhile, has much more experience drinking it.


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