Josh is the President and Co-Founder of VinePair, where he heads up data collection and analysis, including the Audience Insights products. Prior to VinePair, Josh spent a few years helping to build Ez Texting, an NYC startup, into the leading provider of text messaging services to small businesses in the United States. Ez Texting was acquired in late 2012, by CallFire. Josh also co-founded MobileSmarts, one of the earliest (as in monophonic ringtones) and largest distributors of ringtones in North America.