Revolutionary Realtime Insight Into Wine, Beer & Spirits Trends
Our indexes track the popularity of the 65 most important types of wine, beer, and spirits in the US marketplace. By aggregating the collective reader interests of the most-read wine, beer & spirits publication in America, VinePair Audience Insights empowers you to make smarter, faster marketing, purchase, and investment decisions.
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The Details
VinePair Audience Insights tracks the relative audience interest in over 65 types of wine, beer, and spirits — within their respective categories and in the total alcohol universe. The data used to compute the index values comes from two sources: structured data about articles read on VinePair and search session data from Google. On a typical day we collect 150-250K unique data points about what VinePair’s audience is reading. On a rolling 12 month basis we are observing 800 Million reader and search sessions.
Interested?
If you’re interested in how VinePair Audience Insights can help your organization, please reach out to us at
[email protected] to set up a conversation.
Tracked Wine, Beer, and Spirit Types
| Tequila |
| Gin |
| Vodka |
| Rum |
| Whiskey |
| Scotch |
| Bourbon |
| Irish Whiskey |
| Brandy |
| Cognac |
| Mezcal |
| Soju |
| Amaro |
| Liqueuer |
| Vermouth |
| Rye |
| Absinthe |
| Sherry |
| Armagnac |
| Chamnpagne |
| Rosé |
| Prosecco |
| Moscato |
| Cabernet Sauvignon |
| Pinot Noir |
| Burgundy |
| Pinot Grigio |
| Merlot |
| Chardonnay |
| Chianti-Sangiovese |
| Zinfandel |
| Sauvignon Blanc |
| Malbec |
| Bordeaux |
| Shiraz/Syrah |
| Riesling |
| Lambrusco |
| Barolo-Nebbiolo |
| Cava |
| Grenache |
| Gewürztraminer |
| Chenin Blanc |
| Cabernet Franc |
| Carménère |
| Vinho Verde |
| Sauternes |
| Gamay-Beaujolais |
| Rioja-Tempranillo |
| Port |
| Red Blend |
| IPA |
| Macro Lager |
| Mexican Lager |
| NEIPA |
| Hard Seltzer |
| Pilsner |
| Sour-Gose |
| Stout-Porter |
| Kölsch |
| Pale Ale |
| Double IPA |
| Radler |
| Brown Ale |
| Wheat-Hefeweizen |
| Saison |
| Blonde Ale |
