millennial

The Taste Trends Powering Natural Wine’s Perfect Storm

The Taste Trends Powering Natural Wine’s Perfect Storm

Deirdre Heekin and Caleb Barber’s table was swamped with admirers. The couple behind Vermont-based La Garagista Farm and Winery were among some 150 natural winemakers showing off their latest releases at the 2017 RAW WINE Fair in Brooklyn last month. Staff poured tastes of La Garagista’s Ci Confonde Petillent Natural White 2016.

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How Halloween Became One of the Biggest Drinking Holidays of the Year

How Halloween Became One of the Biggest Drinking Holidays of the Year

Sales of adult-sized Halloween costumes are at an all-time high. Theme parks, usually overrun by overstimulated tykes, host a different sort of clientele come October 31: a boozy, over-21 crowd. And liquor companies are taking note. According to the National Retail Federation, a staggering 72 percent of U.S. adults will celebrate this Halloween, compared to […]

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Clickbait Headlines Blame Millennials for Killing Craft Beer. Are They?

Clickbait Headlines Blame Millennials for Killing Craft Beer. Are They?

Millennials get blamed for a lot of things. Participation trophies, head-scratching workplace expectations, and now beverage and business publications proclaim they’re killing the beer industry, too. It’s true the beer business has some introspection to do. Sales are losing ground to wine and spirits, and the growth of craft beer sales is slowing dramatically. Fingers […]

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Survey: How The Next Generation Of Drinkers Feel About White Wine [Infographic]

Survey: How The Next Generation Of Drinkers Feel About White Wine [Infographic]

A few months ago we surveyed you, the VinePair readership, to better understand why you love white wine. The results were compelling and clearly show the taste preferences for the next generation of consumers. People are spending more, and drinking white wine throughout the year. You’re also becoming fans of more obscure varietals, and seeking […]

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Tijuana Sweet Heat Is Poised To Be The Next Fireball, But Does The World Want Another Sweet Liqueur?

Tijuana Sweet Heat Is Poised To Be The Next Fireball, But Does The World Want Another Sweet Liqueur?

Awhile back, Sazerac, the owners of Fireball Whiskey, hit a bit of a scandal when small amounts of propylene glycol, an ingredient found in some forms of antifreeze, was found found in their product. But did you really think a little antifreeze was going to stand in Sazerac’s way? Luckily (or perhaps, unfortunately), the creators […]

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