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Why the Blood and Sand Gets Left Out of the Cocktail Canon

Why the Blood and Sand Gets Left Out of the Cocktail Canon

The Negroni, that boozy red icon, has an entire week and scores of consumer products devoted to it. The Old Fashioned’s association with ”Mad Men” reportedly generated a 500 percent increase in American rye sales. However one Scotch-based drink, the Blood and Sand, remains an outlier to the classic cocktail revival. Its history, like all cocktail histories, is muddled and […]

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