consumer
Q&A Happy Hour with the Founder of Truly Hard Seltzer
Friday, June 26th, 7:30PM ET
Hard Seltzer is the fastest growing alcoholic beverage in America. In this interactive Q&A session, learn the story of how Truly Hard Seltzer, one of America’s most popular hard seltzers, was born, told by the inventor herself. Truly founder Casey O’Neill will chat with VinePair Staff Writer and seltzer enthusiast Tim McKirdy about why she decided to create Truly, the reasons she thinks Hard Seltzer has exploded across America, with no signs of slowing down anytime soon, and lead attendees on a tasting of her favorite flavors. The floor will be open for questions from attendees!
hosted by
Casey O’Neill
Casey O’Neill is a senior product development manager of the Boston Beer Company. Casey lives her passion for science every day in the innovation lab where she’s been the brains behind creating and testing new products for 10 years. She’s currently pursuing her third degree in Food Sciences, after completing a Major in Biology and a Masters in Innovation. In 2016, Casey realized that she and her friends lacked options for light, refreshing drinks that fit their social, active lifestyles, and she became determined to solve the problem herself. Enter Truly. Her favorite flavor is Grapefruit, and it holds a special place in her heart as one of the original three flavors she created.
Tim McKirdy
Tim McKirdy is a Staff Writer at VinePair, specializing in wine and spirits. Before writing about booze, he worked as a professional chef in award-winning kitchens in London and Buenos Aires.
