Few wines are as polarizing as Beaujolais Nouveau: It’s either totally your thing, or you absolutely can’t abide it. We’ve compiled Google search data from 2015 to determine which states love it and which hate it. Find out which you’re in, and whether your tastes align with those of your state.
Beaujolais Nouveau Day is a worldwide marketing phenomenon, largely dreamed up by French wine merchant George Duboeuf in the early 1970s. You can read the full story of how the day came to be, but if you’re here, you probably have a good idea what Beaujolais Nouveau Day is.
Every year around this time, the campaign begins. Like an upstairs neighbor who insists on practicing their badly tuned trumpet at 2AM, no matter where you go, you’ll encounter marketing material for Beaujolais Nouveau. On the third Thursday of November, the wine gets released, and shops everywhere flood their shelves, hoping the aggressive marketing campaign […]
Every year, from Thanksgiving to Christmas, one of the strongest wine-marketing behemoths takes over: Beaujolais Nouveau season. Wine shops are overtaken with Beaujolais Nouveau displays, restaurants start pouring Beaujolais Nouveau, and people start buying the wine like crazy. All the hype would lead one, especially a novice, to believe that Beaujolais Nouveau must be worthy […]